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Publicidad, promoción y comunicación integral en marketing /
by
Clow, Kenneth E.
Published 2010
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659.1
C648p
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Marketing Lateral : nuevas técnicas para encontrar las ideas más rompedoras /
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Kotler, Philip.
Published 2004
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658.8
K874ml
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658 - General management
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659 - Advertising & public relations
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Baack, Donald
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Trías de Bes, Fernando
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