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Comportamiento del consumidor /
Bibliographic Details
Main Author:
Schiffman, León G.
Other Authors:
Lazar Kanuk, Leslie
Format:
Book
Language:
Spanish
Published:
México :
Prentice-Hall,
1991.
Edition:
3a. ed. --
Subjects:
Consumidores.
Comportamiento del consumidor.
Investigación
>
Mercadeo.
Mercadeo
>
Investigaciones
Holdings
Description
Table of Contents
Preview
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Topographical Signature:
658.834
S333c
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