Holdings: Mercadotecnia para hotelería y turismo /

Bibliographic Details
Main Author:	Kotler, Philip.
Other Authors:	Bowen, John., Makens, James.
Format:	Book
Language:	Spanish
Published:	Mexico D.F.: Prentice-Hall, 1997.
Edition:	1a. ed. --
Subjects:	Industria hotelera. Industria turística. Marketing. Marketing de servicio.

658.02

K874m