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Marketing internacional /
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Marketing internacional /
Bibliographic Details
Main Author:
Czinkota, Michael R.
Other Authors:
Ronkainen, Ilkka A.
Format:
Book
Language:
Spanish
Published:
México D.F. :
McGraw-Hill,
1996.
Edition:
4a. ed. --
Subjects:
Estudio de mercado.
Administración.
Mercado.
Marketing global.
Holdings
Description
Table of Contents
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Topographical Signature:
658.848
C998m
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